The Doneger Group

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HDA Merchandising Services

unparalleled merchandising and industry insight

Henry Doneger Associates

Henry Doneger Associates, our core merchandising business, provides retailers with extensive advisory services, seasonal merchandising direction, and current business and market analysis in all classifications, sizes and price levels for women's, men's and children's apparel and accessories.

Our dedicated team of industry experts is fluent in all aspects of the buying and merchandising processes. Their daily market trips, extensive business networks and up-to-the-minute knowledge of the retail and wholesale landscapes translate into actionable insight on merchandising concepts, resource information and key-item and trend identification.

HDA market analysts specialize in targeting market intelligence to best serve the individual needs of each client, providing consultation throughout the season via one-on-one meetings, multimedia presentations and frequent online updates.

A comprehensive web presence communicates our market research and analysis to clients between markets and scheduled meetings. Clients supplement their interaction with HDA market analysts with our offering of market-by-market overviews, resource reviews, shopping recaps, and fashion direction from around the world.

Specialized Divisions

Carol Hoffman advises women's specialty retailers in the contemporary, better, bridge and designer markets. The team reports on all classifications of sportswear, dresses, outerwear, suits, accessories and intimate apparel.

HDA International provides international retailers with market intelligence, merchandising consulting, sourcing and product development opportunities from a range of US-based manufacturers and importers.

Price Point Buying uncovers off-price merchandise in women's, men's and children's apparel and accessories, presenting clients with outstanding opportunistic buys and enabling increased sales and profits.

For information on our merchandising services, please contact Tom Burns at 212-560-3707 or tburns@doneger.com.

© 2012 Henry Doneger Associates, Inc. All rights reserved.