Henry Doneger Associates

Gary Fritschi
Merchandise Manager, Women's Outerwear and Suits

Gary has been with the company since 1987 as merchandise manager for women's outerwear and suits. His previous experience includes 15 years at JC Penney as a merchandise manager for various apparel and accessory areas, including outerwear, dresses and footwear.

Barbara McGraw
Merchandise Manager, Accessories and Intimate Apparel

Barbara joined the company in 2006 as market analyst of special size sportswear and was promoted to merchandise manager of accessories and intimate apparel in 2009. She has 25 years of retail and wholesale experience, including positions at May Department Stores, Frederick Atkins and Kellwood.

Allison Levy
Merchandise Manager, Menswear and Childrenswear

Allison joined the company in 2005 as a market analyst and was promoted to merchandise manager of the menswear and childrenswear division in 2007. Her previous experience includes 20 years of retail and merchandising expertise at Macys.com, Macy's Northeast and Van Dorn Retail Management.

Roseanne Morrison
Fashion Director

Roseanne specializes in trend analysis, including important lifestyle and cultural shifts, and covers market direction in the area of contemporary sportswear. She works with the merchandising and creative teams to develop timely and actionable fashion insights and supports clients in identifying the best opportunities for growth. Prior to joining The Doneger Group in 2006, Roseanne had more than 20 years of experience at The Tobe Report.

HDA International

Ana Lucia Bernal
Manager

Ana Lucia joined the company in 2004 as market analyst in the moderate to better handbags and jewelry areas. As manager of HDA International, she is responsible for providing international clients with focused product resource and trend information.

Directives West

Sandy Richman
President

Sandy is president of the company's Directives West division. She co-founded Directives West in 1982, directing a team of industry insiders to present a customized fashion point of view on West Coast lifestyle and market trends in all major areas of women's, men's and children's apparel and accessories. Sandy joined The Doneger Group in March 2008.

Janine Blain
Vice President/GMM

Janine is responsible for leading the LA merchandising team in market analysis & client servicing and the development of new business opportunities for Directives West. She has more than 14 years of industry experience, including a position as West Coast sales manager for C&C California. She joined The Doneger Group in 2005.

Carol Hoffman

Carol Hoffman
Executive Vice President

Carol leads the company's women's better specialty store division. She joined The Doneger Group in 2001 when the company acquired the Carol Hoffman buying office, a service specializing in contemporary, better, bridge and designer specialty stores.